Getting good SEO rankings isn’t just about working towards strong keywords, some of the other important factors include your click-through rate and improving your sites speed. You can read up about the conversion equation regarding the click-through rate but when it comes to improving a WordPress sites speed that can be a vague subject.
People may have their own bits and pieces of advice to help speed up your site but the foundation of WordPress speed optimization is no different than any other site. The only difference is there are a few tools and plugins to help make your life easier…
How to check your site speed:
1) Website Speed Test – The pingdom tools will give you a good visual experience of your sites speed and what needs to and can be improved upon.
2) Google PageSpeed Tools – Another source to find a good overview and specific files where you can improve upon.
Plugins to help make your life easier
Caching – W3 Total Cache – Hands down the best caching plugin. W3 Total Cache improves the user experience of your site by increasing server performance, reducing the download times and providing transparent content delivery network (CDN) integration.
Image Optimization – WP-Smush.it – WP Smush.it strips hidden, bulky information from your images, reducing the file size without losing quality. The faster your site loads, the more Google, Bing, Yahoo and other search engines will like it.
Database Management – WP-DBManager – Allows you to optimize database, repair database, backup database, restore database, delete backup database , drop/empty tables and run selected queries. Supports automatic scheduling of backing up, optimizing and repairing of database.
Database Optimization – WP-Optimize – Simple but effective plugin allows you to extensively clean up your WordPress database and optimize it without doing manual queries.